How many times have you heard companies say, “We put our customers first!” but when it comes down to it, they don’t. Maybe you were unsatisfied with the product or service you received and asked them to make it right and they wouldn’t, or perhaps they wouldn’t even return your emails or phone calls once they had your money. Maybe people from the company talked down to you or wouldn’t answer your questions directly.
Whatever the case may be, you probably didn’t feel like a valued customer.
It’s easy for a company to say they put their customers first, but it’s much harder to do in practice. At BM Windows we’ve always worked really hard and been very intentional about treating our customers well. All of our employees—from our office staff, to our sales team, to our installers—are trained in customer service. We make sure they know the importance of taking care of our customers.
Here are the four ways we put our customers first at our San Diego replacement window company:
Honest Salesmen That Aren’t Pushy
Have you ever had to deal with a salesperson that just felt “shady”? You probably got the feeling that they were just telling you what you wanted to hear—even if it wasn’t the whole truth. Unfortunately, you may not have known enough about the product or service they were selling to call them out.
The sales team at BM Windows will always be completely honest with you. They won’t try to upsell you on features you don’t want or try to get you to buy more expensive windows than you need. They can tell you everything you need to know about the various brands of windows we sell and can even help you compare them to some of the popular window brands that we don’t sell. Honestly, the people on our sales team don’t even really feel like salespeople at all, but more like helpful replacement window specialists that have your best interests in mind.
If a salesperson is giving you the “hard sell” and saying things like, “You have to sign a contract before I leave or the price will go up,” you should be very suspicious. This may mean that their prices are high for the product they are offering (and they know it), so they don’t want you to shop around. They’ll say just about whatever it takes to lock you into a contract right then and there. Using this tactic also means that they’re not putting their customers first. Rather, they’re putting their own sales numbers first!
When we opened BM Windows, we started with a promise that we would never subject our customers to high-pressure sales tactics. We don’t ever want people to feel uncomfortable or pressured into signing a contract that they’re not ready to sign. We simply give our potential customers all of the information they need and answer all of their questions, and then let them take their time in making a decision. We don’t mind if they talk to other San Diego replacement window companies, because we are confident in the quality of our products and the prices we offer for them.
Investing in Consumer Education
Another way BM Windows puts our customers first is by placing a huge emphasis on consumer education. Our website is a great example of this. We spend a lot of time making sure our website is a place where people can find everything they need to know about replacement windows in general, and about our company specifically.
We know some people like to learn about the more technical aspects of products before they purchase, so we make sure to offer in-depth information on that. Other consumers are more visual people and want to get an idea of what new windows will look like in their homes. For them, we created our Design Center and our gallery.
We are also working on building a brand new showroom that should be open soon. Homeowners will be able to come to our San Diego showroom and see actual full-size samples of the products we sell. They can talk with a representative from BM Windows and ask questions. This is a great first step for homeowners who aren’t quite ready for a sales rep to come to their home and provide them with a quote.
No Cutting Corners
We also put our customers first by maintaining the highest standards in the replacement window industry. We only sell top-quality replacement windows to our San Diego customers. Even our more “budget-friendly” windows are extremely well made and energy efficient. We will never sell windows that we can’t, in good conscience, whole-heartedly recommend to our customers. If we are recommending a certain window, you can be certain that it’s a great product from a reputable manufacturer.
We also don’t cut corners when it comes to installation. We use only our own team of highly trained and experienced installers, and we never outsource the job to save a few dollars. In addition, we use top-quality materials, such as the best caulking, when installing your windows.
We want to make sure your windows look great and perform well for many, many years to come!
We Honor Our Warranty
Most replacement window companies will present you with a warranty after they install your new windows. But to be honest, some of these warranties are only worth the paper they’re printed on. You want to make sure you go with a company that sincerely stands behind the products they sell and the work they do.
Here at BM Windows, not only do we give you a warranty on the products themselves that cover your windows for manufacturing defects, but we also provide you with a warranty on the installation. If you encounter a problem with your windows that was due to improper installation, we will fix the problem at no cost to you! With other replacement window companies, you may be out of luck if there was an installation error and stuck paying for the repairs yourself.
When you work with BM Windows, you are a customer for life! The lifetime warranties we provide mean that we will help you with any problems you experience with your windows—even if that problem occurs 10 or 20 years from now!
Our previous customers can back us up on all of the claims we made above. Go to Yelp or Google and read the reviews! You’ll see that people love us for the way we truly put our customers first.
If you’re ready to get started in the process of having new windows installed in your San Diego home, contact us today! We’ll set you up with an in-home consultation with one of our awesome sales reps who can answer all of your questions and provide you with a quote.